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Publicity, Publicity

If the essence of the real estate business is Location, Location, Location, the essence of publishing might well be Publicity, Publicity, Publicity. In real estate, of course—once the location has been satisfied—what matters is what’s on that location. In publishing, similarly, publicity is essential, but the sale comes from the product, the (we shudder using that word) content. Today we’re delighted to report that one James Davis Nicoll, on his blog called More Words, Deeper Hole, mentioned our author in a post. The post, titled “Another quest to find a seemingly vanished author of my youth ends.” It’s brief. Please read the post here.

Nicoll is a very popular blogger. In consequence at least two science fiction communities were alerted—the Chicago Speculative Fiction Community and the Minnesota community in the form of its archivist of Minnesota SF, Fantasy, and Mystery Authors, David Dyer-Bennet. Links to these two respectively are here and here. Arsen’s blog, Ghulf Genes, had a right energetic uptick in visitors, consequently—as did Dwarf Planet Press, doubly blessed by that flurry and Paul Rodriguez’s debut here yesterday. We too had an upsurge. Ah, publicity!

Our own situation as a start-up is challenged by two impediments. One is shallow pockets and the other is that our author, well known in the 1970s and 1980s, stopped writing fiction for an extended period of time. Call it a Black Hole in his career. Therefore currency turned into a kind of nostalgia. To get a sense of that nostalgia, click on the AUTHORS tab, above, and read the brief anonymous review of Arsen’s A Hostage for the Hinterland we found on Amazon.com a while back. (Harking back to the just ended series on Titles, we note here parenthetically that that novel, in serialized form, was titled Helium.) Under these circumstances, we are delighted with Publicity! Those who once enjoyed Arsen’s novels and stories now have a chance to do so once more. Good things sometimes come around again…


One Response

  1. Concerning what you call a Black Hole in my fiction career, I would humbly submit that the decade was spent gathering material for the Ghulf Genes trio. You’d be surprised just how tough it is to penetrate the future. Future humanity no more likes strange ghosties with eggshaped heads and huge blue egg-shaped eyes than we do–and they mostly refuse to talk to you. Prophecy is grubby, hard labor, folks.

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